Indian & Caribbean cuisine · Rueil-Malmaison
Diwali
Showcasing the original positioning of an Indian and Caribbean restaurant and strengthening its local appeal.
Illustrative visual, not taken from a real campaign.
- Business
- Diwali
- Activity
- Indian & Caribbean cuisine
- Location
- Rueil-Malmaison
- Levers
- Local presenceSocial Media
A rare positioning, at the crossroads of Indian and Caribbean cuisines, that deserves to be understood and desired by local guests.
Objectives
- Grow the venue's visibility in Rueil-Malmaison and the surrounding area.
- Make a unique culinary positioning understood and desirable.
- Strengthen the restaurant's overall appeal.
Actions taken
- Local visibility and Google presence work.
- Highlighting the Indian and Caribbean positioning in communications.
- Promoting the venue on relevant digital channels.
Expected benefits
- A clearer culinary identity.
- A stronger local presence.
- More opportunities to be discovered by new guests.
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